The Verge: It’s time to drop the Windows name.
“I think Microsoft has abused the Windows brand so much that it has lost its cachet,” says long time Microsoft watcher Paul Thurrott of Supersite for Windows.
I could not agree more with this viewpoint. When Microsoft first unveiled Windows 8 I felt they should have called it something different. Even more so for Windows Phone. I think that both of these should have debuted under the name Metro OS.
…But, of course, they didn’t. Microsoft doesn’t know how to be cool, nor how to sell, anymore.
My favourite quote:
…end users struggling with their Windows laptops would regularly ask “why doesn’t this just work?”